Local Businessman James Wacker is Coker's 2020 Master Professor of the Year

Staff Report From Florence CEO

Thursday, May 21st, 2020

James D. Wacker, is the recipient of Coker University’s 2020 Master Professor of the Year Award. The award is voted on by the graduating class and is traditionally announced during the university’s spring commencement ceremony. Since commencement has been postponed, the award was announced virtually via social media earlier this month.

Wacker is assistant professor of business administration in Coker University’s School of Business where he specializes in instruction on international business as well as strategic management, marketing, customer relationship management, ethics, operations management, and economics. One student described Wacker as, “...a great instructor [who] does a great job at pushing students to do their best.”

With a more than 30 year career that includes stints at General Electric and IBM, Wacker has considerable experience in increasing efficiency, profits, sales, and production, and has visited more than 40 countries. As a professor, he is a big believer in experiential learning. In his Principles of Marketing course, students learn not just about marketing strategy with theories and textbook application, but they also work with a downtown local business to create a marketing plan. Students learn what it takes in a real business environment to create a marketing plan for an actual business as well as steps toward executing the plan successfully.

Before coming to Coker, most recently, Wacker was program manager of advanced manufacturing engineering for General Electric Corporation in Florence. He has a bachelor’s in physics from the State University of New York at Albany, a master’s in electrical engineering from Syracuse University, a M.B.A. from the University of South Carolina, a M.B.A. focusing on international business from Northcentral University, and he is expected to get his Ph.D. in management from Walden University next year.